Phone call
Answers live on your line, day and night, in the mix of darija, French and Arabic your customers actually speak.
Voice agents in darija
Built for businesses in Morocco. Sotiby runs your switchboard in darija, French and Arabic, takes bookings and orders, and reports back on every call.
a Moroccan.
Real voices, not robotic synthesis. The mix of Arabic and French your customers actually use on the phone.
Not a voice gimmick. An agent built to carry a phone conversation from start to finish without leaving your customer waiting.

Under 800 ms of latency measured on the platform, so the conversation stays fluid, with none of the pauses that give a machine away.
A warm voice, tuned for the mix of darija and French your customers actually speak on the phone.
It lets the caller speak, rarely interrupts, and picks the conversation back up at the right moment.
Capabilities
It does more than answer. It acts inside your tools, and reports back on every call.
Answers live on your line, day and night, in the mix of darija, French and Arabic your customers actually speak.
Checks your availability, offers a slot and confirms the appointment during the call.
Recognises a returning customer from their history, instead of asking again.
Takes the order, updates loyalty, then leaves you a report after every call.
Under the hood
Describe how the call should go. The agent follows your steps.
# GREETING
Greet the caller, ask what the call is about.
# BOOKING
Check availability, confirm a slot.
# TRANSFER|
Listen to the agent, change a setting, hear the result straight away.
A +212 line comes with the platform, or keep the one you have.
Recording, transcript and summary, available the moment the call ends.
“That’s booked: Thursday at 9 pm, table for four.”
The agent reads your calendar and works your line, not just a script.
Voice AI in Morocco
Switchboard, appointments, restaurant service: these pages set out what an AI agent speaking Moroccan darija actually does with a call, and what you have to tell it before you publish.
What the agent understands, what it looks up during the call, and what it does not do.
Touch-tone menus, voicemail and a voice agent: what separates them, and how to keep your line.
Check the calendar during the call, offer a slot and confirm it with the caller.
Questions about the menu, bookings and orders, at the hours when the room is full.
Frequently asked questions
Sotiby is an AI voice agent platform, built and operated in Morocco, that answers inbound phone calls for Moroccan businesses in darija, French and Arabic. It is made for restaurants, clinics, retailers and service businesses that take calls from their customers.
Sotiby is an AI voice agent platform, built and operated in Morocco, that answers a business's inbound phone calls in Moroccan darija, French and Arabic. The agent informs callers from the information held about the business, books appointments and takes orders depending on the tools switched on, and hands the call to a colleague when the situation calls for it.
A system that picks up the phone, understands what the caller says and replies in a natural conversation, with no keypad menu to work through. It can book an appointment, answer a question or transfer the call, the way a person on the front desk would.
An interactive voice response menu, the classic IVR, forces the caller to translate their request into keypad presses, and voicemail simply records a message that somebody will deal with later. A Sotiby voice agent listens to the request as it is phrased, answers it from the information held about the business, and can look a tool up during the call, the calendar for instance, to offer a slot and confirm an appointment before the caller hangs up.
Sotiby is for businesses based in Morocco that take calls from their customers: restaurants, clinics and practices, retailers, and appointment-based service businesses. The agent is configured from the opening hours, the menu or catalogue and the reception rules of the business, whatever the sector.
The Sotiby agent answers in Moroccan darija, in French and in Arabic, including the mix of those languages Moroccan customers actually use on the phone. Moroccan darija, also called darija maghribiya (الدارجة المغربية), is the language the platform was built for first.
Sotiby was built for Moroccan darija first, also called darija maghribiya (الدارجة المغربية), with the mix of Arabic and French your customers use on the phone. Listen to the voice samples on this page, then test your own reception in the browser.
An AI voice agent answers phone calls; a WhatsApp AI agent handles messages on WhatsApp Business. What Sotiby covers here is answering business calls in darija in Morocco. For a WhatsApp messaging project, contact us to check what can be switched on. WhatsApp calling is not part of what this site offers.
In the browser: you describe how the greeting and each situation should be handled, you choose the voice, you listen to it in preview, then you publish. No code is required.
No. You can keep your line and route it to Sotiby, or take a new Moroccan number from the platform.
Configuring an agent takes a few minutes in the browser. Bringing a phone line into service usually takes under forty-eight hours.
Creating an account and configuring a first agent happen in the browser, with a free trial. The plans and their conditions are published on the platform's pricing page, at app.sotiby.com/pricing.
You decide in advance what it does: transfer the call to a colleague, offer a callback, or take a detailed message that reaches you with the call report. The call is never left with no way out.
A Sotiby agent answers on the business's line day and night, including at weekends and during closures, following the rules written for those moments: giving the opening hours, booking an appointment for when the business reopens, or taking a message. The business decides what the agent may handle outside service hours.
It checks your availability and books an appointment, recognises a returning customer from their record, walks a caller through an order from your menu, and transfers to a colleague when the situation calls for it.
You enter your opening hours, your menu or catalogue, and your reception rules. The agent works from that information, and from nothing else.
Yes. Every call taken by a Sotiby agent is available in your workspace history, with its recording, its transcript and a summary of the conversation.
The data processed by the Sotiby service, namely the calls, the transcripts and the customer records, falls under Moroccan law 09-08 on the protection of personal data, under the supervision of the CNDP. Sotiby relies on Telnyx for telephony, Google Cloud for speech recognition and speech synthesis, OpenAI to generate replies, and Amazon Web Services and Supabase for infrastructure and the database. The detail is set out in the privacy policy.
A published version never changes, which is what guarantees you know exactly what is answering your customers. You prepare a new version, listen to it in preview, then publish the update, with no interruption of service.
Yes. One organisation can run several agents, several lines and several teams, each kept separate and visible on its own in your workspace.
It absorbs the repetitive volume (opening hours, availability, booking appointments) so your team can concentrate on the exchanges that need human judgement. Most organisations keep somebody reachable for the cases the agent transfers.
No. Configuration is done through forms and instructions in plain language, in the browser. No integration and no development work is needed to get started.
Personal data
Sotiby processes your customers' data in line with law 09-08 and the requirements of the CNDP.
Built in Casablanca